Character animation · Mumbai
Mascot and character animation services
A brand mascot gives people someone to remember. A good one can be in an explainer this month, a social clip next month and a training module after that, and still feel like the same friend.
We design and animate characters in Mumbai: brand mascots, explainer hosts, children's characters and story characters for ads. We do the design, the movement and the voice, and we hand over a character sheet so you can reuse the character later. If you are looking for mascot animation, a cartoon spokesperson or a character animation studio in India, this is the service.
2D character animation is priced by the length of the film, before GST. The pricing planner gives a live estimate. A 60 second film is about ₹72,000.
Our experience
Why a character is worth the effort
People remember faces and personalities more easily than logos. A character makes a dry topic friendlier and gives every video a recognisable host.
The cost is front-loaded. Once the character is designed and rigged, later films are faster to make.
- Makes insurance, finance, health and software topics approachable.
- Works across ads, explainers, social posts and learning modules.
- Gives a family of videos one consistent personality.
- Easy to localise: change the voice, keep the face.
- Can be built to match your brand colours and tone.
0+
Years of hands-on production experience
What it is
What is character and mascot animation?
Character animation gives a brand a face. A mascot or character is designed once, then animated to speak, move and react across many films, so people start to recognise the brand through that character.
A character can host an explainer, tell a story in an ad, guide a child through a lesson or become the recurring face of a product. The design matters as much as the movement, because a good character has to look right at every size and in every scene.
We design the character, build it so it can move, and animate it for the films you need. The character stays yours, so it can be used again.
What we make
Character animation we make
From a single mascot to a cast of characters.
01
1. Brand mascot design
A character built from your brand: shape, colour, personality and a name.
Have a brief in mind?
Send it over and we come back with ideas and a timeline.
Where it is used
Where character animation is used
A single character can carry a brand across many formats.
01
Brand mascots
A friendly face for a consumer or service brand, used in ads, packaging and social posts.
02
Explainer hosts
A character that guides the viewer through a product or process.
03
Children's content
Characters for learning, health and safety messages aimed at young viewers.
04
Product and app tours
A guide who points out features and answers the common questions.
05
Internal communication
A recurring character for training, policy and culture videos.
- 01Consumer brands. Need a face that works across ads and packs.
- 02Education and children's brands. Need characters young viewers connect with.
- 03Banks, insurers and service companies. Make serious subjects easier to approach.
- 04Healthcare and wellness brands. Explain care and prevention in a friendly way.
- 05Companies with a series of videos. Keep every film recognisably part of one family.
Ready to talk it through?
A 30 minute call is enough to shape the first version.
- 01You plan a series of videos. The design cost is shared across many films.
- 02Your topic feels heavy. Finance, compliance or health explained by a friendly face.
- 03Your audience is young or mixed. Characters cross language and age more easily.
- 04You want a recognisable brand voice. A mascot with a tone of its own.
- 05You sell to consumers. Retail, FMCG, education and apps.
Our process
How we make it, step by step
Nine steps in three phases. You see the script, the first cut and a near-final cut before anything is final.
Pre-production: idea and script · 1 / 3
Discovery call
We ask about your audience, where the character film will be shown and who has to approve it.
We agree what the film must say and who it is for.
Have a brief in mind?
Send it over and we come back with ideas and a timeline.
Tools and equipment
Tools used for character animation
Professional software for design, rigging and animation.
01
Character design
Adobe Illustrator and Adobe Photoshop for the character sheet, expressions and colour.
02
Animation
Adobe Animate and Adobe After Effects to animate the character and its scenes.
03
3D characters
Cinema 4D and other specialist tools when the character needs to be three-dimensional.
What sets us apart
Our USPs (unique selling propositions)
Four things clients tell us they notice when they work with us.
01
1. A script you approve first
Before we make anything, you read the script for your character film. Changes at that stage cost almost nothing.
02
2. One team from brief to delivery
The people you speak to on the first call are the people who make the film, so nothing is lost in a handover.
03
3. Written quote, plain pricing
A quote is based on the length and style you choose, with no add-ons you did not ask for. Prices are before GST.
04
4. Honest timelines
You get a delivery date with the quote and a view of work in progress along the way.
Why Frame Makerzzz
What we do differently
Characters fail when they are only a pretty drawing. We design them to move and to last.
01
Designed to move
We test the character in a few poses before you approve the design.
02
Personality on paper first
A short brief on how the character speaks and behaves.
03
You own the character sheet
You keep the design files for later use in your own materials.
04
Fair pricing
Priced by the length of the film, before GST.
Why Frame Makerzzz
Why choose Frame Makerzzz for character animation
A good mascot is designed with the animation in mind. We think about how it will move before we finalise how it looks, which avoids a character that is pretty on paper and stiff on screen. You approve the design, the voice and the first animation test before we go further.
We have produced 2D and 3D characters for explainers, ads and training over 16+ years, working with brands such as TATA, ICICI and Amazon. One team handles the design, the animation and the voice, so the character stays consistent in every film.
Our work
Recent work, playing live
Client reviews
In their own words.
What brands say after working with us, straight from Google.
Frame Makerzzz is by far the best animation and video production studio I’ve had the pleasure of working with. Their team is incredibly professional, creative, and meticulous at every stage, from …
Frame Makerzzz did a fantastic job. The team was creative, professional and delivered exactly what we wanted. Loved working with them
the team is very professional, one of the best company i have worked with. i hired them for my explainer video and received excellent work from them. really appreciated.
Frame Makerzzz delivers top-notch animations with outstanding creativity and precision. Their attention to detail and storytelling skills make them the perfect choice for any business looking for high-quality …
Frame Makerzzz Media Pvt. Ltd. exceeded my expectations with their 2D animation video services. Their creativity and attention to detail brought our concept to life seamlessly.
Professional, reliable, and highly creative! Frame Makerzzz transformed our vision into an engaging video that exceeded expectations. Highly recommended!
A studio with highly creative and professional team which cater to your requirement effectively. The creative suggestions from the team helped me get the amazing output for my work and timely updates kept me …
Great Job by Deepak and Team! Cultivates a culture of openness in information sharing. Regularly solicits constructive feedback, builds consensus, and asks well thought out and well prepared views for better …
It's been a while associate with them for our animation projects and throughout the time they deliver the exact way. Thanks team 🙏
Excellent work experience with framemakerzzz and team. Ontime delivery, satisfied with the work done. Very nice and easy process to get your work done.
They did excellent work for our recent projects. Recommended 🙌
Very helpful, genuine, great service, amazing with the work, over all a very good experience. Once again thank you Jayant for working on my logo designing and giving me on time
they are very talented, and do the quality work
Awesome 👌
Nice animation work
A creative and professional company with strong expertise in media, animation, and VFX. The team combines technical skills with fresh ideas to deliver visually engaging work.
Working with Frame Makerzzz was an exceptional experience. The team’s professionalism and creative expertise shine through every stage of production.
Had a great experience working with Framemakerzzz and their team! I'm very satisfied with the work delivered. The entire process was smooth, professional, and hassle-free.
I have been using their service recently, and I am fully satisfied with their animation service and social media marketing performance.
Frame Makerzzz have been a great support for us. We opted for animated videos and explainer video services. I would like to rate their professionalism and commitment 10/10.
One of the best animation services that I have ever seen. They are efficient, knows their work and prompt at the same time. One of the best in the market.
Great experience working with team at Frame Makerzzz. Quality was amazing couldn’t expect more in such pocket friendly budget.
We couldn't ask for more. The dedication. The style. The passion they showed in their work. They challenged us back throughout the process, and the result was amazing.
This is highly prfessional efficient and creative team, they are able to deliver quality content in most cost effective way. they definitely have know-how factor in their work.
Excellent service, we hired them for explainer video production. Highly recommend.
Excellent work Done on our product Videos. Great work done by Frane Makerzzz media team.👍
Committed service, guidance. Value for money. Best in the industry. I really appreciate their efforts of each project. Keep it up guys. All the Best
Best video production company we have ever worked with.
Excellent art work... Very creative and they do work on details so much.. Made me feel so good...
Nice experience 👍👍👍👍
Been almost 10 years Since I know Jayant. Talented, hardworking, logical and most importantly honest people. Done multiple projects together and looking forward to many more. Keep up the game. 👍
It was amazing experience working with Frame Makerzzz Media Pvt. Ltd. and got to learn a lot working with the organization.
It is animation where one or more designed characters perform actions, speak or react. It is used for ads, explainers, children's content and brand mascots.
2D character animation is priced by the length of the film, before GST, and the pricing planner gives a live estimate. A 60 second film is about ₹72,000, including design of the character.
Yes. We start with a short brief about your brand and audience, then show a few sketches to pick from.
You receive the character sheet and files for the final design so you can use the character in your own materials. We confirm usage terms in the quote.
Yes. That is the main benefit. A rigged character makes later films faster to produce.
A mascot is one recurring character that stands for your brand. Character animation is the wider craft of designing and animating any character, including a mascot, a host or the people in a story.
Our recommendations
Character animation
1 min to 2 min
Explainer video
1 min to 1:30 min
Corporate video
3 min to 5 min
2D animation
1 min to 3 min
Let’s talk
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1st Floor, Off No. 007, NG Estate, A-1, Mira Bhayandar Rd, Mumbai · Mon–Sat, 10 AM–7 PM · Sunday closed